Richard Rumelt's "Good Strategy, Bad Strategy" On FT Goldman Sachs Business Book of the Year Shortlist
Richard Rumelt, UCLA Anderson's Harry and Elsa Kunin Chair in Business and Society, new book is called "Good Strategy, Bad Strategy: The Difference and Why It Matters." As we noted here back in August, he described the book to CNBC this way: "It's really about strategy, not only in business, but in politics, in military affairs in non-profits," Rumelt said. "I'm trying to say that there's a core of good strategy in all of these different activities and that pattern is a recognition of what is the problem that you're trying to overcome."
Now, "Good Strategy, Bad Strategy" has been shortlisted by FT Goldman Sachs for business book of the year. The Financial Times says Rumelt's book "demolishes many companies' efforts to set themselves on the path to prosperity and suggests how they could improve."
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