Susan Wojcicki (’98) has a new job description: head of YouTube. In her new role, Wojcicki, currently senior vice president of advertising and commerce for Google, will attempt to bring her revenue magic to Google’s video platform that brought in about $5.6 billion in gross ad revenues last year, according to eMarketer. This inflow represented an increasing percentage of Google’s overall ad dollars.
Wojcicki has led all new product development, including Google's two main advertising vehicles, AdWords and AdSense. She also oversaw the company's acquisitions of YouTube and DoubleClick.
Wojcicki joined Google in 1999 as the 16th hire and the company's first marketing manager and was the force behind Google doodles. Founders Larry Page and Sergey Brin launched Google fromWojcicki’s garage in 1998.
Wojcicki is a member of the UCLA Anderson Board of Visitors and one of our 100 Inspirational Alumni.
Head to her Inspirational 100 Alumna page for more.